About Us

OFC: Office Channel was hatched under the bright fluorescent lights of a cubicle during a crisp November day in 2010.  Jordan Berman, a marketing executive at MTV, was flipping thru a Nielsen research report when he came across a startling statistic that cited a majority of online video is watched between 2-4pm.  Jordan then walked amongst his Millennial staffers and confirmed that cat videos had indeed conquered the coffee break.  He realized that company communications would have to work much harder with more entertainment value if they were to earn the attention of his distracted employees.

Berman decided to leave MTV and create a new kind of agency that would make internal communications “sexy” to overcome employee apathy and A.D.D. This agency would treat employees like consumers whose attention had to be won with compelling programming and promotion delivered on every conceivable device. The days of cascading memos, newsletters and talking head videos were over. Berman would bring high-powered creative to build buzz around culture, training, change management and beyond.

OFC was born!