29 Nov Easy Ways to Increase Survey Participation Among Employees
Earning employee attention around important initiatives is hard enough. Trying to earn their attention to complete a survey? – even harder!
Here are easy ways to increase survey participation among employees so you can gain better employee insights:
- Don’t compete for attention. Check your calendars and schedule your survey when there aren’t a ton of higher priority items competing for attention.
- Send a few reminders. Things pop up at all times of the day and people are forgetful. Don’t underestimate the power of friendly reminders.
- Award prizes/make it fun. Have a critical survey right before a big holiday when employees are distracted? Prizes are a great incentive and way to earn attention.
- Use a conversational tone. Questionnaires don’t have to sound stiff. Have some fun and use unique labels for your scales (instead of “very dissatisfied/very satisfied” use “grumpy/happy”).
- Keep it short & sweet. Don’t overload the survey with unnecessary questions. Also, make sure your question wording is easy to comprehend.
- Be transparent. Tell the respondents what the purpose of the research is and how their feedback will be used.
- Easy Access. Make sure your survey is easy to access.
- Include a “notes” section. If you’re not asking 1-2 open ended questions, make sure you have a section where respondents can share open comments & provide more information.
- Make it anonymous. Respondents may be more open to providing honest answers if the survey is anonymous.