21 May OFC SHORTCUTS: Return To Office Animated Video
Formulating an employee communications plan for a return to the office? Watch episode #7 of OFC SHORTCUTS to learn how an animated video can help drive behavior change by translating new health and safety rules into new habits.
According to a Wharton Research Center Study, video boosts message memory retention by 50% compared to only 22% for text. So, consider creating a captivating animated video that informs and entertains BEFORE you hit “send” on a 20-page return-to-office handbook!
It’s all about earning attention and inspiring action to reinforce a culture committed to workplace safety.
Watch the video below, or continue scrolling to read the full transcript:
Short Cuts Episode 7: Returning to the Office
“While debate rages on about sheltering in place versus opening up the country, one thing is clear: Business leaders are now preparing plans for the eventual re-entry to company campuses and skyscrapers across the U.S. One major challenge is how best to communicate new ways of navigating these office environments when everything has changed.
Now before you hit “send” on a 20-page return-to-office handbook, consider creating an animated video to engage employees.
According to a Wharton Research Center Study, video boosts message memory retention by 50% compared to only 22% for text. If a successful return to office is predicated on driving significant behavior change, it’s imperative that employees remember new health and safety rules and turn them into new habits.
That means wearing masks in buildings, using hand sanitizer, limiting the number of people in elevators, staggering seats in conference rooms, wiping down shared equipment, and avoiding handshakes. The growing list of new policies is staggering.
Don’t even get me started on the prohibition against leftover donuts!
Animated explainer videos are the perfect vehicle for delivering detailed information in an exciting and visually captivating way. From creative characters to immersive environments and kinetic text, animated videos can entertain employees while informing them of guidelines they need to know, and put into practice.
Get in touch with OFC to find out how our expert animation team can help your company make a safe, smooth and productive return to work!”